CuesonBrand guidelines

Cueson guidelines

Logo system and usage

Approved marks, lockups, clear space, and reduction rules.

Usage

Cueframe places three unequal cue rails inside two open brackets. The brackets are the retained source envelope; the rails are directly readable structured caption content. The reduced master keeps the envelope and one rail for small sizes.

A brand mark is the symbol alone; wide and stacked lockups are distinct approved combinations. Choose artwork for the intended viewing surface and size. Read the asset language for detail, ink, and background terms.

Stacked logo lockup, full color, for dark backgrounds example
Stacked logo lockup, full color, for dark backgrounds
Stacked logo lockup, full color, for light backgrounds example
Stacked logo lockup, full color, for light backgrounds
Stacked logo lockup, monochrome white ink, for dark backgrounds example
Stacked logo lockup, monochrome white ink, for dark backgrounds

Minimum sizes

Use these rendered-size limits when choosing a logo form. The Assets page offers exact files and size variants.

mark
24 px
horizontal
160 px
stacked
112 px
wordmark
120 px

Use the reduced mark below 32 px.

Prohibitions

  • Do not close the two brackets into a caption badge or screen.
  • Do not equalize, reorder, or add cue rails in the full master.
  • Do not remove the source envelope from the full master.
  • Do not replace Cue Teal with inherited orange, success green, or failure red.
  • Do not add play, microphone, waveform, speech-bubble, or CC symbols.
  • Do not use the full master below 24 pixels. Use the reduced master at and below 32 pixels.
  • Do not combine the Cueson and ShruggieTech marks into one lockup.

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