DanceWithMe865Brand guidelines

DanceWithMe865 guidelines

Color

Canonical palette values and semantic roles.

HEX is the canonical screen reference. Formal identity colors belong to approved brand applications; interface cues communicate actions and states with words, icons, outlines, or attributes as well as color.

Formal identity colors

A color used in artwork is not automatically a warning or action cue.

ColorHEXSourceUse
Signature Red#DF221Ebrand.accent.deepRed 865 block on light surfaces
Night Red#FF493Dbrand.accent.brightRed 865 block on dark surfaces
Ink#08090Abrand.legacy_palette.0Light-surface DWM and wordmark
Paper#F8F8F6brand.legacy_palette.1Dark-surface DWM and wordmark

Approved combinations and artwork

ApplicationFormal colorsArtworkUse
Light lockupInk, Signature Red, Paperlogo.fullApproved stacked and horizontal light treatments
Dark lockupPaper, Night Red, Inklogo.fullApproved stacked and horizontal dark treatments

Correct: use Night Red (#FF493D) in its approved identity application; pair the warning cue (#FF493D) with warning text and icon. Misuse: a lone identity swatch as the only warning signal.

Interface cues on dark surfaces

A shared HEX value does not merge identity and interface roles. State meaning also requires the listed non-color cue.

CueHEXMeaningMeasured pairingNon-color cue
Action#BE1F1CPrimary interactive action#FFFFFF foreground, 6.17:1; 3.23:1 against #08090AA descriptive button or link label
Warning#FF493DAttention or recoverable risk#000000 foreground, 6.27:1; 5.95:1 against #08090AWarning text and icon
Error#E9505FFailure or destructive action#000000 foreground, 5.78:1; 5.48:1 against #08090AError text and icon
Success#FF493DCompleted operation#000000 foreground, 6.27:1; 5.95:1 against #08090ASuccess text and icon
Information#DF221ENeutral information or help#FFFFFF foreground, 4.79:1; 4.16:1 against #08090AInformation label and icon
Focus#FF493DKeyboard focus ring#000000 foreground, 6.27:1; 5.95:1 against #08090AVisible outline and keyboard focus order
Selection#FF493DSelected control or item#000000 foreground, 6.27:1; 5.95:1 against #08090ASelected label or checked state
Disabled#F77B72Unavailable control#000000 foreground, 8.03:1; 7.62:1 against #08090ADisabled attribute and text

Interface cues on light surfaces

A shared HEX value does not merge identity and interface roles. State meaning also requires the listed non-color cue.

CueHEXMeaningMeasured pairingNon-color cue
Action#BE1F1CPrimary interactive action#FFFFFF foreground, 6.17:1; 6.17:1 against #FFFFFFA descriptive button or link label
Warning#BE1F1CAttention or recoverable risk#FFFFFF foreground, 6.17:1; 6.17:1 against #FFFFFFWarning text and icon
Error#C0293AFailure or destructive action#FFFFFF foreground, 5.80:1; 5.80:1 against #FFFFFFError text and icon
Success#BE1F1CCompleted operation#FFFFFF foreground, 6.17:1; 6.17:1 against #FFFFFFSuccess text and icon
Information#BE1F1CNeutral information or help#FFFFFF foreground, 6.17:1; 6.17:1 against #FFFFFFInformation label and icon
Focus#BE1F1CKeyboard focus ring#FFFFFF foreground, 6.17:1; 6.17:1 against #FFFFFFVisible outline and keyboard focus order
Selection#BE1F1CSelected control or item#FFFFFF foreground, 6.17:1; 6.17:1 against #FFFFFFSelected label or checked state
Disabled#F77B72Unavailable control#000000 foreground, 8.03:1; 2.61:1 against #FFFFFFDisabled attribute and text

Dark palette

Backgroundbackground#08090A
See more color values
RGB
rgb(8 9 10)
HSL
hsl(210.0 11.1% 3.5%)
OKLCH
oklch(0.1390 0.0029 246.3)
Lab D50
lab(2.42% -0.17 -0.48)

CMYK: output profile required

ForegroundforegroundAlso: card-foreground, popover-foreground, secondary-foreground, accent-foreground, sidebar-foreground, sidebar-accent-foreground, brand-cta-foreground, brand-cta-outline-foreground#FFFFFF
See more color values
RGB
rgb(255 255 255)
HSL
hsl(0.0 0.0% 100.0%)
OKLCH
oklch(1.0000 0.0000 0.0)
Lab D50
lab(100.00% 0.00 0.00)

CMYK: output profile required

Cardcard#17181B
See more color values
RGB
rgb(23 24 27)
HSL
hsl(225.0 8.0% 9.8%)
OKLCH
oklch(0.2092 0.0061 271.1)
Lab D50
lab(8.23% 0.12 -2.29)

CMYK: output profile required

PopoverpopoverAlso: sidebar#1A1B1E
See more color values
RGB
rgb(26 27 30)
HSL
hsl(225.0 7.1% 11.0%)
OKLCH
oklch(0.2223 0.0060 271.1)
Lab D50
lab(9.75% 0.11 -2.26)

CMYK: output profile required

PrimaryprimaryAlso: ring, chart-1, sidebar-primary, sidebar-ring, brand-emphasis#FF493D
See more color values
RGB
rgb(255 73 61)
HSL
hsl(3.7 100.0% 62.0%)
OKLCH
oklch(0.6672 0.2200 28.4)
Lab D50
lab(59.26% 68.65 49.30)

CMYK: output profile required

Primary Foregroundprimary-foregroundAlso: sidebar-primary-foreground#000000
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RGB
rgb(0 0 0)
HSL
hsl(0.0 0.0% 0.0%)
OKLCH
oklch(0.0000 0.0000 0.0)
Lab D50
lab(0.00% 0.00 0.00)

CMYK: output profile required

SecondarysecondaryAlso: muted#1D1E22
See more color values
RGB
rgb(29 30 34)
HSL
hsl(228.0 7.9% 12.4%)
OKLCH
oklch(0.2357 0.0078 274.6)
Lab D50
lab(11.28% 0.31 -2.91)

CMYK: output profile required

Muted Foregroundmuted-foreground#9A9A9A
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RGB
rgb(154 154 154)
HSL
hsl(0.0 0.0% 60.4%)
OKLCH
oklch(0.6862 0.0000 0.0)
Lab D50
lab(63.60% 0.00 0.00)

CMYK: output profile required

AccentaccentAlso: sidebar-accent#202126
See more color values
RGB
rgb(32 33 38)
HSL
hsl(230.0 8.6% 13.7%)
OKLCH
oklch(0.2488 0.0095 276.7)
Lab D50
lab(12.79% 0.51 -3.55)

CMYK: output profile required

Destructivedestructive#E9505F
See more color values
RGB
rgb(233 80 95)
HSL
hsl(354.1 77.7% 61.4%)
OKLCH
oklch(0.6437 0.1882 18.6)
Lab D50
lab(56.66% 60.52 26.02)

CMYK: output profile required

BorderborderAlso: input, sidebar-border#262626
See more color values
RGB
rgb(38 38 38)
HSL
hsl(0.0 0.0% 14.9%)
OKLCH
oklch(0.2686 0.0000 0.0)
Lab D50
lab(15.16% -0.00 0.00)

CMYK: output profile required

Chart 2chart-2#DD59C2
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RGB
rgb(221 89 194)
HSL
hsl(312.3 66.0% 60.8%)
OKLCH
oklch(0.6679 0.2022 336.4)
Lab D50
lab(58.53% 61.04 -29.27)

CMYK: output profile required

Chart 3chart-3#C08900
See more color values
RGB
rgb(192 137 0)
HSL
hsl(42.8 100.0% 37.6%)
OKLCH
oklch(0.6669 0.1381 80.1)
Lab D50
lab(61.36% 14.94 65.95)

CMYK: output profile required

Chart 4chart-4#8B7FFF
See more color values
RGB
rgb(139 127 255)
HSL
hsl(245.6 100.0% 74.9%)
OKLCH
oklch(0.6678 0.1836 284.5)
Lab D50
lab(58.99% 29.08 -63.43)

CMYK: output profile required

Chart 5chart-5#66AA00
See more color values
RGB
rgb(102 170 0)
HSL
hsl(84.0 100.0% 33.3%)
OKLCH
oklch(0.6664 0.1856 132.2)
Lab D50
lab(63.16% -39.05 63.02)

CMYK: output profile required

Brand Accent Deepbrand-accent-deep#DF221E
See more color values
RGB
rgb(223 34 30)
HSL
hsl(1.2 76.3% 49.6%)
OKLCH
oklch(0.5797 0.2207 28.3)
Lab D50
lab(49.06% 69.23 53.25)

CMYK: output profile required

Brand Ctabrand-cta#BE1F1C
See more color values
RGB
rgb(190 31 28)
HSL
hsl(1.1 74.3% 42.7%)
OKLCH
oklch(0.5166 0.1933 28.0)
Lab D50
lab(42.01% 60.68 45.42)

CMYK: output profile required

Light palette

BackgroundbackgroundAlso: card, popover, primary-foreground, sidebar, sidebar-primary-foreground, brand-cta-foreground#FFFFFF
See more color values
RGB
rgb(255 255 255)
HSL
hsl(0.0 0.0% 100.0%)
OKLCH
oklch(1.0000 0.0000 0.0)
Lab D50
lab(100.00% 0.00 0.00)

CMYK: output profile required

ForegroundforegroundAlso: card-foreground, popover-foreground, secondary-foreground, accent-foreground, sidebar-foreground, sidebar-accent-foreground#08090A
See more color values
RGB
rgb(8 9 10)
HSL
hsl(210.0 11.1% 3.5%)
OKLCH
oklch(0.1390 0.0029 246.3)
Lab D50
lab(2.42% -0.17 -0.48)

CMYK: output profile required

PrimaryprimaryAlso: ring, chart-1, sidebar-primary, sidebar-ring, brand-emphasis, brand-cta, brand-cta-outline-foreground#BE1F1C
See more color values
RGB
rgb(190 31 28)
HSL
hsl(1.1 74.3% 42.7%)
OKLCH
oklch(0.5166 0.1933 28.0)
Lab D50
lab(42.01% 60.68 45.42)

CMYK: output profile required

Secondarysecondary#F8F8F6
See more color values
RGB
rgb(248 248 246)
HSL
hsl(60.0 12.5% 96.9%)
OKLCH
oklch(0.9786 0.0026 106.4)
Lab D50
lab(97.54% -0.26 0.96)

CMYK: output profile required

MutedmutedAlso: accent, sidebar-accent#F1F1EF
See more color values
RGB
rgb(241 241 239)
HSL
hsl(60.0 6.7% 94.1%)
OKLCH
oklch(0.9576 0.0027 106.4)
Lab D50
lab(95.10% -0.26 0.97)

CMYK: output profile required

Muted Foregroundmuted-foreground#4A4B4D
See more color values
RGB
rgb(74 75 77)
HSL
hsl(220.0 2.0% 29.6%)
OKLCH
oklch(0.4126 0.0036 264.5)
Lab D50
lab(31.85% -0.09 -1.34)

CMYK: output profile required

Destructivedestructive#C0293A
See more color values
RGB
rgb(192 41 58)
HSL
hsl(353.2 64.8% 45.7%)
OKLCH
oklch(0.5308 0.1857 20.9)
Lab D50
lab(43.62% 59.48 30.04)

CMYK: output profile required

BorderborderAlso: input, sidebar-border#888989
See more color values
RGB
rgb(136 137 137)
HSL
hsl(180.0 0.4% 53.5%)
OKLCH
oklch(0.6292 0.0012 197.1)
Lab D50
lab(57.00% -0.38 -0.14)

CMYK: output profile required

Chart 2chart-2#A2338E
See more color values
RGB
rgb(162 51 142)
HSL
hsl(310.8 52.1% 41.8%)
OKLCH
oklch(0.5166 0.1777 335.9)
Lab D50
lab(41.30% 53.37 -26.20)

CMYK: output profile required

Chart 3chart-3#886000
See more color values
RGB
rgb(136 96 0)
HSL
hsl(42.4 100.0% 26.7%)
OKLCH
oklch(0.5176 0.1072 80.2)
Lab D50
lab(44.04% 11.56 51.18)

CMYK: output profile required

Chart 4chart-4#6051C8
See more color values
RGB
rgb(96 81 200)
HSL
hsl(247.6 52.0% 55.1%)
OKLCH
oklch(0.5162 0.1778 284.0)
Lab D50
lab(41.22% 31.13 -61.30)

CMYK: output profile required

Chart 5chart-5#477800
See more color values
RGB
rgb(71 120 0)
HSL
hsl(84.5 100.0% 23.5%)
OKLCH
oklch(0.5174 0.1437 132.0)
Lab D50
lab(45.45% -30.11 48.94)

CMYK: output profile required

Brand Accent Deepbrand-accent-deep#DF221E
See more color values
RGB
rgb(223 34 30)
HSL
hsl(1.2 76.3% 49.6%)
OKLCH
oklch(0.5797 0.2207 28.3)
Lab D50
lab(49.06% 69.23 53.25)

CMYK: output profile required

DanceWithMe865 is an independent client brand. DanceWithMe865 owns its trademarks and is responsible for its services and applicable terms.

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