I Heart PR Tours guidelines
Brand essentials
Approved name, visual signatures, assets, and usage rules.
Name and relationship
Approved name: I Heart PR Tours
Written form: Use I Heart PR Tours for the formal company name and identity applications. IHPRT is approved for casual shorthand and general prose after the full name is established. Never use IHPRT as a substitute logo or alter the supplied identity artwork.
Visual signatures
Mark: Use the exact supplied dark or light lockup for its intended surface. Use the colored heart for reduced, favicon, and application-icon contexts. Single-ink files are derived only through the approved source-faithful mask process.
Color: White paper and soft paper establish the light-first identity. CTA red #C5342C fills the primary action button and outlines secondary actions, blue provides identity structure, and brown appears occasionally as a warm secondary note. CTA red is not a substitute for links, focus, charts, emphasis, or destructive status.
- Tour Blue:
#68A9DD - Heart Blue:
#1C5B8D - Heart Red:
#C5342C
Type: Display Poppins; body Source Sans 3; mono Courier Prime. See Logo, Color, and Typography for detailed rules.
Where each asset belongs
Choose the delivered artwork for its declared surface, role, and size. The asset library contains every verified variant.
- Logos and lockups: Stacked logo lockup, full color, for dark backgrounds (Brand identity).
- Marks: Full brand mark, full color, for dark backgrounds (Brand identity).
- Social images: Social share image, full color, dark background (Social sharing).
- Web icons: Web icon, reduced detail (Web root or document icon link).
The reduced mark takes over at and below 64 px.
Usage limits
Keep the delivered artwork geometry unchanged. The Logo page has the complete mark rules.
- Do not edit, normalize, trace, simplify, crop, recolor, or replace any supplied SVG.
- Do not reconstruct the logo lettering from the delivered font files.
- Do not invent a wordmark-only variant or alter the approved single-ink derivation thresholds.
- Do not use a monochrome mark for an application icon or favicon.
- Do not imply ShruggieTech ownership, endorsement, maintenance, or warranty.
Use CTA red #C5342C as the fill for primary action controls and the outline for secondary actions. Filled controls use the measured white foreground; outlined controls use a surface-appropriate AA foreground. Keep CTA red separate from identity blue, links, focus, charts, emphasis, and destructive states. Lighter blues and sand tones are supporting fills, not ordinary text on white.
Implementation authority
An interface is the controls, layout, and feedback a person uses. This brand uses its own delivered interface rules and approved identity. Its palette is independent of ShruggieTech house styling.
For the current published kit, inspect the public documentation facts (JSON). Example query: GET /i-heart-pr-tours/facts/documentation.json. The file declares schema version 1 and documentation contract version 1.2.0. A downloaded kit keeps its own pinned facts at enforcement/documentation-facts.json.
Interface overrides
No brand-specific interface overrides are declared. The delivered interface rules supply the default values for controls, layout, and feedback.
Versions and bindings
These version domains move independently. Match each integration to the exact files in the downloaded kit.
- Shared brand system
2.0.0- Interface rules
1.0.1- Component recipes
1.1.0- Web and React adapter
1.1.0- egui adapter
1.0.2- wordpress adapter version
1.0.0- BrandBuilder
3.0.1- Brand identity
1.2.1
Implementation files
- Default interface rules:
enforcement/interface-canon.json - Component recipes:
enforcement/component-recipes.json - Web and React adapter:
web/adapter.json - Web support coverage:
web/support-matrix.json - egui adapter:
native/egui/adapter.json - egui support coverage:
native/egui/support-matrix.json - wordpress adapter:
wordpress/adapter.json - wordpress support matrix:
wordpress/support-matrix.json - wordpress theme zip:
wordpress/i-heart-pr-tours-stbb-theme.zip
The BrandBuilder system manual explains the shared architecture. The downloaded kit governs its pinned implementation bytes.
Get the kit
Download the kit for its approved assets, typography specimens, and exact implementation files. In a Next.js and Tailwind v4 project using the pinned shadcn CLI, the registry catalog lists available resources for discovery; an individual item URL supplies an installable theme or component. Open the catalog, choose the item your host needs, then follow the shadcn installation instructions. The catalog alone does not install a theme or the complete kit.
I Heart PR Tours is an independent third-party brand. I Heart PR Tours owns its trademarks and is responsible for its tours, services, and applicable terms.